Ukubhloga kwee-Dummies: Ungayqala njani iBlog ephumelelayo ngo-2020

להעיר וופונה ukuqala eyakho ibhlog? אוקיינה, סלה unayo ibhlogi ongaqinisekanga ukuba uza kuyithatha njani kwinqanaba elilandelayo?


Ukuba impendulo yakho ngu "אֵל" אלי פפה יינדאו.

Contents

Kwesi sikhokelo sokubhloga, uyakufunda:

    Kutheni le nto isikhokelo sokubhloga? Kancinci malunga nam

    Ndaseka iiMfihlo zokuSingathwa kweWebhu ezatyhilwa (i-WHSR) emva konyaka ka-2008, kwaye ndiyibulela ngokuyamkelayo ליוקובה אולונטו lokuhlawula i-blog siye sahamba saya emandleni. Ukusukela ngoko, i-WHSR ikhule ibe yenye yezona ndawo zikhokelayo ze-Net zokufumana iingcebiso kwi-web, kwaye ndiye ndatsala uphawu kwamanye amazwi anamandla kubloga okwangoku – bonke banike amalalwobi.

    Ngesi sikhokelo esingenaxhala, נדיזה kukubonelela ngezinye zezinto ezikhawulezayo, ekulula ukusiqonda kwaye ngaphezulu kwazo zonke iisisombululo ezisebenzayo kwiingxaki zakho zokubhloga- okubangelakowamowo.

    Iphepha leprofayile yombhali wamIphepha leprofayile lomlobi שלי ku-Portlogger.net -Ndipapashe rhoqo kwinani eliphezulu lesikhokelo seblogi esentloko phakathi konyaka ka-2015 ukuya ku-2018.

    Isahluko 1. Ukuseta iBhlog kwiScratch

    Kulula kwaye kuyabiza ukuqala iblogi ngo-2020.

    Isoftware yokubloga eyaziwa kakhulu, WordPress.org, isimahla. Iingcali eziphuhlisiweyo zeWordPress kunye neeplagin asimahla. Kwaye kukho izigidi ngezigidi ze הדרכות zamahhala ukuze uqalise (kubandakanya nale). אינדלקו ezizodwa ezibandakanyekayo ukuqala iblogi yimali ohlawula ngayo umgcini wewebhu kunye negama lesizinda.

    Ngokuqinisekileyo, inokuphamba kakhulu kwinqanaba elizayo; kodwa ngokuthetha nje ngokubanzi, ukubhloga kuyenzeka-wonke umntu onekhompyuter ononxibelelwano lwe-Intanethi. Ngapha קוקו ungayenza ibhlog kwaye uyenze ukuba iqhubeke kwimizuzu engama-20 ezayo. Amanyathelo akhankanyiweyo kula manyathelo alandelayo ngqo yindlela endizenza ngayo iibhloko zam.

    Ngokusisiseko okufuneka ukwenze:

    1. Khetha מארח אינטרנט i elungileyo kunye negama lesizinda
    2. Khomba i-DNS yakho kwi-web yakho host
    3. Faka i-WordPress מארח אתרי אינטרנט יאקיו entsha (kulula kakhulu ukusebenzisa i-auto-simfaki).
    4. Ngena kwi-WordPress yakho kwaye upapashe iposi yakho yokuqala.
    5. Kwaye … kuphelele apho.

    איזנדי זילולה? אויבהג’ה!

    Ndiza kuhamba kumanqwanqwa angezantsi. Zive ukhululekile ukuba ukuba sele uyazi indlela yokuseta ibhlog yakho.

    1. Khetha i-web host elungileyo kunye negama lesizinda

    Ukuqala ibhlog yakho eyenzelwe ngokwakho, uya kudinga kuqala igama lesizinda kunye ne-akhawunti yokubamba iwebhu.

    Indawo yakho yegama ibhlog yakho. Asiyonto yomzimba onokuthi uyichukumise okanye uyibone; kodwa ngumtya wabalinganiswa abanikezela iwebhusayithi yakho ukuba bayazazi-njengesihloko sencwadi okanye indawo. איזיזינדה סאקהו ‘סיקסלה’ איינדוונדווה זאקו אוקובה זיפהי אייבהלוקו זאבו אבזינדוונדלבייו.

    Ukusingathwa kwewebhu, kwelinye icala, yindawo ogcina kuyo umxholo webhlog yakho-amagama, imixholo yebhlog, imifanekiso, iividiyo, njalo njalo.

    Amagama ee-Domain-Ungabhalisa phi?

    Unokukhetha kwaye ubhalise amagama akho תחום רשום דואר אלקטרוני. GoDaddy, IgamaCheap, Hover, yaye Domain.com zezona zerejista zaziwayo kwimarike.

    קפלה ukuba kubalulekile ukwahlula ubhaliso lwesizinda kwi-web host yakho. Ngenxa יוקובה umgcini wewebhusayithi yakho enikezela i-domain yasimahla ayithethi ukuba ufanele avumele inkampani yokubamba ilawule ubhaliso lwesizinda Sakho. Ngokwam, ndisebenzisa i-NameCheap ukulawula ukubhaliswa kwam kwesizinda; kodwa nayiphi na enye irejistri eyaziwayo yeerejista kufanelekile. Ngokwenza njalo, ndiyakwazi ukutshintsha i-domain yam ye-DNS nangaliphi na ixesha endiyifunayo kwaye ndizikhusele ekuvaleni umgcini wewebhu othile. Ndikucebisa ngamandla ukuba wenze okufanayo kukhuseleko lwakho.

    Ukusingathwa kweWhu-Kukuphi ukubamba ibhloko yakho?

    Ngokuphathelele ukusingathwa kwewebhu, jonga okwam eyona ndawo ikhethiweyo yokubamba iwebhu kwaye Isalathiso sokusingathwa kwendibano.

    Kubaqalayo, ndicebisa ukuba ndiqale kancinci ngomamkeli wewebhu owabelweyo.

    Kwindlela yokubamba ekwabelwana ngayo – Nangona izibonelelo zokubamba zincinci xa kuthelekiswa nezinye (i-VPS, ilifu, njl njl), uyakufuna isabelomali esincinci (kaninzi <5 $ לשעה xa usayina) nolwazi lobuchwephesha ukuqala. Xa ukhetha i-web host yebhlog yakho, ezi zinto zihlanu zokujonga:

    1. intembeko -Ibhlog yakho kufuneka izinzile kwaye ifumaneke kwi-intanethi ye-24 × 7.
    2. איזנטיה -Udinga umphathi oza kulayisha ngokukhawuleza kuba isantya sichaphazela amava omsebenzisi kunye nokhangelo lokukhangela.
    3. נמקסאביסו -Ukusingathwa nge <5 $ לשעה סיסיקלו אסיה, awudingi inkonzo yeprimiyamu okwangoku.
    4. איגומבי לוקוכולה -Uya kudinga ukuphuculwa kokubamba (amanqaku ongezelelweyo, amandla eserver ngakumbi, njl) חדש ibhlog yakho ikhula.
    5. דיו -Intanethi ihlala itshintsha, kuhlala kulungile ukuba kubekho umntu okuxhasayo kwicala lobugcisa.

    UkuBamba iBlog okucetyiswayo kwe חדשות

    1. InMotion Hosting

    אירוח אתרים ב- iMotion אירוחBamba iibhloko ezimbini kwi-InMotion Ukusingathwa nge- 3.99 $ לחודש.

    Tyelela iwebhusayithi: https://www.hostinger.com/

    I-hostinger yenye yezona ndawo zingabizi kakhulu kwi-web host jikelele, ngakumbi ngexesha lokubhalisa אני ירח דבש. Ngaphandle kokuba yinkampani yokubamba uhlahlo-lwabiwo mali, i-Hostinger ibonelela ngeetoni zeempawu zokubamba i-premium ezifanelekileyo kwiibhlog.

    3. SiteGround

    qala ibhlogi usebenzisa iSayithiGoundI-SiteGound ihlawulisa i- 3.95 $ לחודש yokufaka ibhlog enye.

    Ingcebiso yePro: Ngenxa yokuba umgcini wewebhusayithi aziwa kakhulu, oko akuthethi ukuba yeyona nto ibhetele kwibhlog yakho. ג’ונגה אינסבנצו יוקובמבה קוניה נוקופונונונגווה נגונונופלו נגאפמבי קוקובה שזה האיגיגיבו.

    2. Indawo yesalathiso yeDNS kumamkeli wewebhu yakho

    Okulandelayo, kuya kufuneka uvuselele irekhodi le-DNS kwirejista yegama lesizinda (אפרו ubhalise khona isizinda sakho kwinqanaba # 1) ukukhomba kumaseva wewebhu yakho (אירוח InMotion, Hostinger okanye SiteGround).

    מערכת I-DNS של i-Domain Name היא מערכת איטינציסיזלווה ukwalathisa nawuphi na umsebenzisi ongena kwidilesi you-IP yeseva. Ke, xa umsebenzisi engena "kwiWebHostingSecretRevealed.net" iirekhodi ze-DNS ziya kulanda idilesi ye-IP yomgcini wam wewebhu kwaye ikhonze indawo yam kumsebenzisi.

    Ukubonakalisa amagama ezizindaUmzekelo: Ukubonakalisa iwebhusayithi kwi-InMotion Ukusingathwa kwamagama e-GoDaddy.

    Nantsi imiyalelo yenyathelo nenyathelo yokuhlaziya ibhlog yakho ye-DNS afa GoDaddy או Namecheap.

    3. יאקהו מארח פאקי i-WordPress kwi-web host

    השתמש ב- U Word ב- WordPress באמצעות משתמש וורדפרס כדי להוסיף מידע על האינטרנט המארח. Oku kunokwenziwa ngesandla, okanye ngokuzenzekelayo kusetyenziswa usetyenziso lokufaka kunye. Zombini ezi ndlela zilula kwaye zinokwenziwa ngokulula.

    Ukufakwa kweManywali yeWordPress

    Ngokujonga nje ngokukhawuleza, nali amanyathelo ekufuneka uwenze:

    1. Khuphela kwaye unzip iphakheji ye-WordPress kwi-PC yakho yangaphakathi.
    2. Yakha idatha אתם – וורדפרס שרת-kwi-server yakho yewebhu, kunye nomsebenzisi we-MySQL onamalungelo onke okufikelela kunye nokuguqula.
    3. קמבה kabusha igama le-wp-config-sample.php kwi-wp-config.php.
    4. Vula i-wp-config.php kumhleli wesicatshulwa (מחברת i) kwaye ugcwalise iinkcukacha zakho zeenkcukacha.
    5. Faka iifayile ze-WordPress kwindawo efunwayo kwi-server yakho yewebhu.
    6. ג’ונגה i-WordPress yokufaka ifayile ngokufikelela kwi-wp-admin / install.php kwisiphequluli sakho sewebhu. Ukuba ufake iWindowsPress kwingxelo yenkcazo, kufuneka u tyelele: http://example.com/wp-admin/install.php; בריטניה מקיימת iWindowsPress kwisigcawu sayo esibizwa ngeblog, umzekelo, kufuneka u tyelele: http://example.com/blog/wp-admin/install.php
    7. Kwaye uyenziwe.

    I-WordPress One-Cofa ukufakwa

    Uninzi lweeblogi ngeli xesha alizifaki ii-WordPress zazo ngesandla.

    Ngenkxaso yeenkonzo zokufakelwa konqakrazo olunye Softaculous kwaye Indawo ye-Mojo Market (Kuxhomekeka ekubeni ngowuphi umamkeli wewebhusayithi oyisebenzisayo), inkqubo yokufaka ithe ngqo kakhulu kwaeokwok.

    Kwireferensi yakho, le mifanekiso ilandelayo ibonisa apho unokufumana khona למרכז לוח המחוונים של oyifakayo ngokuzenzekelayo kwi-hostinger. אני משתמש בו-וורדפרס, ויהי-איי-קו-אייקון אייסייקליזה קוואי אולנדלה אימיאללו-יובונגקינה להיות-דמה-אינקוובו יא-וורדפרס קופונקה iphakame קוואי איזebenze ngaphantsi kwemizuzu emi-5.

    Umgcini we-autoinger osifakelayoUmzekelo: התייחסות למארח אינטרנט מקוון של וורדפרס ב- yakho ngokuchofoza כדי לקבל שימוש במערכת ההפעלה האוטומטית של Hostinger (סוג של איפה Hostinginger).

    Izinto zinokubonakala zahlukile kwiinginginya ezahlukeneyo zewebhu kodwa inkqubo yona iyafana. Ke sukuzikhathaza ukuba awusebenzisi enye yezi ndwendwe ndizibonisayo apha.

    Kutheni i-WordPress?

    Ngokwam ndicinga ukuba i-WordPress yeyona ndawo ibhloging yeyona intsha. Isekwe kumanani-nkcazo avela kwi, ngaphezulu kwe-95% zebhloko zaseMelika zakhiwe zisebenzisa i-WordPress. Ehlabathini lonke, kukho phantse Iibhloko zeebhloko ezingama-27 ziqhutywa kwi וורדפרס.

    4. Fumana iphepha lokuLawulwa kweWordPress yakho kunye nokuNgena

    אתה יכול להוסיף את וורדפרס אם ברצונך, אתה יכול להשתמש ב- URL ויקישיתוף את וורדפרס. Kwiimeko ezininzi, i-URL iya kuba yinto efana nale (kuxhomekeka kwifolda oyifakileyo kwi-WordPress):

    http://www.exampleblog.com/wp-admin

    Yiya kule URL kwaye ungene ngegama lomsebenzisi kunye negama lokugqitha; kwaye ukusuka apho, ngoku uya kuba sekupheleni-kwesiphelo (ideshibhodi) yesiza sakho se-WordPress – le yinxalenye yebhlog apho unokufumana kuphela njengomlawuli.

    ינצה i-blokupost entshaUkudala i-blokupost entsha kwi-Gutenberg ye-WordPress entsha.

    Inguqulelo yamva nje אתם ווורדפרס ngeli xesha lokubhalwa yinguqulelo 5.3.2-ngokuzenzekelayo oza kube usebenzisa I- וורדפרס גוטנברג njengomhleli wenqaku. UGutenberg uzisa ukuguquguquka okuninzi kwiqonga le-WordPress. Oku kuluncedo kakhulu kubaqalayo kuba izinto ezininzi njengokuseta imibala yangasemva kwaye ngaphezulu aisisafuni kukhowudi. Inkqubo yebhlokhi iyanceda ngokulawulwa kokumiswa kwamanqaku.

    Ukubhala nokushicilela isithuba esitsha, Elula kwi-barbar yangasese, cofa ‘Iifayile’> ‘Yongeza Entsha’ uze uhanjiswe kwisikrini sokubhala. קופה ‘פמבי קוקוקלה’ ukujonga indlela izinto zibukeka ngayo ekugqibeleni (oko abafundi bakho baya kuzibona), nqakraza ‘Shicilela’ xa isithuba sigqibe.

    שלום! Ngoku uneposti yakho yokuqala epapashiweyo.

    Ukutyelela: מדריך נושאים של I-WordPress

    Kulapho ungayifumana khona yonke imixholo yeWordPress yasimahla. Izihloko ezidweliswe kulolu lawulo zilandela imigangatho ebekiweyo ebonelelwa ngabaqulunqi beWordPress, ngenxa yoko, ngokoluvo lam, le yeyona ndawo ifanelekileyo yokufumana iziyilo zomxholo wesimahla ies-bugah.

    2. Iqela leMixholo yeWebhuyithi ehlawulelweyo

    Enye indlela yokufumana iindatshana eziphezulu ezihlawulwayo kukubhalisela kwiClubs WordPress Theme.

    אוקובה קוקוקוקלה נאגקה ukuva ngeeKlabhu zoMxholo, nantsi indlela esebenza ngayo: Uhlawula imali efunekayo ukuze ujoyine iklabhu kwaye ufumana uyilo olwenziweyo kwiiklabhu. Izihloko ezinikezelwa kwiKlabhu yeNqaku zihlala zenziwe ngobuchule kwaye zihlaziywa rhoqo.

    eziphambili Izihloko, I-Studio Press, yaye Izihloko zewartan Iintlanzi ezintathu ze-WordPress ערכות נושא

    הנאצים nabanye abaninzi ngaphandle – ezinye iiklabhu zidibanisa noshishino oluthile, njengabaqeshisi okanye izikolo; kodwa siza kubhala kuphela ezintathu kule nqaku.

    eziphambili Izihloko

    I-WordPress iklabhu yemidlalo ehlawulweIingqungquthela zeeMpawu zeMpawu zeNgqungquthela – כל הזכויות שמורות ל- 80 i-premium נושאי וורדפרס, בקשה לאה ונג’ונגה iidemos zangomxholo.

    Ukutyelela: StudioPress.com. איקסאביסו: 129.95 $ / umxholo okanye i- 499.95 $ / ixesha lokuphila

    Ukuba ungumsebenzisi we-WordPress wexesha elide, mhlawumbi uvile nge-StudioPress. Kuyaziwayo Isiseko seGenesis, isiqulatho se- וורדפרס אינו מכיר SEO- ידידותי לקידום אתרים- StudioPress.

    I-StudioPress inikeza intengo eguquguqukayo ngokusekelwe kwiimfuno zakho. Umxholo weGenesis ngomxholo womntwana ufumaneka ngokuhlawula ixesha elilodwa le- 59.99 $. Umxholo we-premium, oquka i-Framework yeGenesis, indleko ye-99 nganye. Ukuba ufuna ukufikelela kuzo zonke iindatshana, ungahlawula i- 499 $.

    איזילוקו זייארקן

    iindawo ezilungiselelweUkulungeleka kwenza izitulo ezinikezwa yiarusan נושאים.

    Funda nzulu: נאצי ezinye izinto ezilula onokuthi uzenze ukukhusela ibhlog yakho ye-WordPress

    Iiplagi zokwenza ngcono ibhloko

    I-W3 iyonke i-plugin ye-cache ye-WordPress

    Xa kuziwa kwintsebenzo yokwenziwa kweblogi, I-W3 Iyonke iCache kwaye Ukusebenza ngokukhawuleza אולונה ketho ludumileyo.

    Ezinye iiplagi ezisebenzayo ekufuneka ujonge kuzo I-Cloud Flare, yaye WP Super efihlakeleyo. I-Cloud Flare yiplagin yasimahla enikezwe yinkampani yeCDN, התלקחות iCloud; מטמון i-WP סופר מטמון iphuhliswa nguDonncha kunye לא אוטומטית, דיווחי אלקטרוניקה מקוונת באמצעות WordPress ופרספרס.

    I-plugins אתם-מטמון yinto ekufuneka yenziwe-kwi-blog yanamhlanje-iphucula amava omsebenzisi kakhulu ngokwandisa ukusebenza kweseva, ukunciphisa ixesha elithathiweyo ukulanda kunye nokunyusa isantya sokulayisha iepepha.

    Ukuba ibhlog yakho inemifanekiso emininzi kuyo-cinga ukongeza EWWW מיטוב תמונות. סיסימו esinezinto ezinqakraza kwimifanekiso onakho ukukhulisa iifayile zemifanekiso kwilayibrari yakho. Ikwanayo imbonakalo yokucinezelwa komfanekiso ozenzekelayo ukunciphisa ubungakanani bemifanekiso ngelixa uyifaka. Ngokukhulisa imifanekiso, unokunciphisa amaxesha umthwalo wephepha kunye nesiphumo sokusebenza ngokukhawuleza kwesiza.

    Funda nzulu: I-SEO 101 okokuqala yeblogger

    Iplagi yeebhloko zeGutenberg

    אייבהלוקו זיגנברג זייקו

    Ngokwaziswa komhleli we-Gutenberg kwi-WordPress 5.0, iibhlogi ngoku zinokwenza umxholo usebenzisa umhleli osekwe kwibhlokhi. Ngokuzenzekelayo, i-WordPress ibonelela ngeeseti zeebhloko ezisisiseko zomxholo onjengomhlathi, umfanekiso, iqhosha lokufowuna-ukuya kwisenzo, indlela emfutshane, njalo njalo. תוספי Ngokudibanisa II-plug-ze-Gutenberg, ufumana ukongeza izinto ezibandakanyekayo (אימייל-i-FAQ, i-accordion, iprofayili yombhali, i-carousel, i-Click-to-Tweets, iibhloko ze-GIF, njl njl) kwibhlog y.

    Ayizinzisi, Iibhloko zokugqibela, yaye I-CoBlocks תוספי zintathu ezilula nezisimahla ze-Gutenberg לחסום ukuze uzame.

    Isahluko 4. Ukufumana iNiche kunye nokuYila umxholo

    Ngokwesiqhelo indlela entsha entsha ebhloga ngayo: Babhala malunga nomsebenzi wabo ngoMvulo, ukuzonwabisa ngolwesibini, iimovie abazibukele ngoLwesithathu, kunye nemibono yezopolitiko ngeempelaveki. Ngamafutshane, aba bantu babhala nje kwiintlobo ezahlukeneyo zezihloko ngaphandle kokugxila.

    Ewe, ezi bhulogi zizakuqokelela ngokulandelelanayo phakathi kwabahlobo kunye neentsapho zabo; קודווה ייל לא.

    Kunzima Kakhulu Ucuba Nenani Elikhulu Labafundi Abathembekileyo xa Ubhloga Ngokungaqhelekanga Kuba Abantu Abayi Kuziva UKuba ungumgxeki אנחנו סרטים, umvavanyi wokutya, okanye umgxeki weencwadi. Abakhangisi bayakuthandabuza ukuthengisa kunye nawe kuba abazi ukuba yintoni. Ukwakha ibhlog ephumelelayo, kufuneka ufumane i-niche.

    Ungayikhetha njani i-niche efanelekileyo yokubloga?

    אוקופומנה i-niche efanelekileyo yokubloga, nantsi ingongoma eziphambili ekufuneka uziqwalasele.

    1. Fezekisa intswelo

    אוקובה uye wacinga ukuba "Ndingathanda ukuba umntu ebhuloze ngale nto", מייל מזוזו אנחנו-חה. אוקובה קואיזיהלוקו onokuthanda ukwazi ngokubanzi, ngoko mlawlawi sihloko abanye abantu abafuna ukwazi ngako.

    Uluphi ulwazi olukhethekileyo? Unokubonelela njani לתוך ekhethekileyo kwisihloko esingabikho mntu? Kusenokuba ngudliwano-ndlebe kunye nengcali.

    Umzekelo: I-blog kaGina, Ukuvuma ukungapheleli, ijolise ekuncediseni Omama ukukhulisa abantwana abaneemfuno ezizodwa.

    2. לתוך oyithandayo

    Khumbula ukuba uza kubhala, ufunde kwaye uthethe ngesihloko sakho ngalunye usuku ngalunye kwiminyaka embalwa ezayo. Ukuba unganomdla kwisifundo sakho seblogi, kuya kuba nzima kakhulu ukuzinza rhoqo.

    Ngaphezu קוקו, uya kuvuya ukubhalwa kwezi zihloko.

    3. Isihloko esinamandla okuhlala (umxholo ohlala ubalasele)

    Nangona ukuphikisana kukukhulu, akuqinisekisi ukuba isihloko sakho siya kuba ngeveki ezayo. Ngokomzekelo, ukuba unomdla Kakhulu ngeMidiya kwaye uqala iblogi ejolise kuyo, xa loo nto iwa ngefashini uya kuba ngaphandle kokuqukethwe. קונגקונו ingcamango yokugxila kwesihloko esipheleleyo, njengokuthi "ukunciphisa iindlela zokuzonwabisa zentlalo" בסדר "iifayile zesohlwayo". Ngaloo Ndlela, UKuba i-fad iawaawa Ngefashoni, ibhulogi yakho isenokuhlala ikhangele nantoni na eyayifaka indawo.

    4. איננזוזו

    Ibhlog yakho kufuneka ibekhona niche ongayenza imali.

    Zibuze ukuba ngaba sisihloko esiya kutsala abafundi kunye nokwenza ingeniso- nokuba yintengiso okanye intengiso. אוקובה אובלהוגים נוקוקוקהאסה אישישיני לאקו esele likho, ngaba ibhlog inizisa abathengi abatsha? אוקובה אובלהוגה nje ngenxa יוקובה unomdla malunga nomxholo, ngaba ikhona indlela yokwenza imali ibhlog yakho nganye?

    ndisebenzise SpyFu, isixhobo sokuhlawula ngokuhlawula ngokuthelekisa, ukuqikelela inzuzo you-niche ngamanye amaxesha. Ingcinga yam emva kwale nto – ukuba abathengisi blawlawula amawaka eedola kuGoogle AdWords, kufuneka kubekho imali eyenziwayo kulo mlalaba. Nantsi eminye imizekelo emibini endiyifumeneyo:

    i-budget you -iche2-yyyanga-yezemidlaloUmzekelo מס ‘1: Lezi zibalo zokukhangisa zomenzi wezambatho zezemidlalo (cinga iimpawu zezemidlalo njenge-Adidas okanye i-New Balance kodwa encinci). Le nkampani yayichitha ngaphezulu kwe-100,000 ngenyanga ngenyanga kwi-Adwords ngokweSpyfu.אני-נישה מס '3 - IT isisombululo somniki-intengiso yehlabathi, abaninzi abantu abaqhuba isayithi baya kubafuna. Kukho i-10 - 15 nabanye abadlali abakhulu kule ndawo. Le nkampani icela kwii מילות מפתח ze-3,846 kwi-Google קוואי איזבנזיסה מלונגה ne- 60,000 $ ngenyanga.Umzekelo # 2: Yizibalo zesibhengezo somboneleli we-IT. Kukho i-20 nabanye abadlali abakhulu kule niche. Le nkampani, ngokukhethekileyo, ithenge iintengiso kwii-keywords ze-3,846 kwi – Google kwaye yachitha malunga ne- 60,000 $ ngenyanga.

    Funda nzulu: Ungawubhala njani umxholo omnye ubuncinci ngeveki ngokungaguqukiyo

    Isahluko 5. Ukukhulisa ukuFunda kwakho iBlog

    Inyaniso elusizi yababhlogi abaninzi phaya phandle ibathathe ixesha elininzi ukwakha abafundi babo. Ufufanaana iphepha labo lokuqala leemayile ezili-1,000 XNUMX kungathatha iinyanga, kwaye ezinye iibhloko azinakuze zibonakale zifika apho.

    נאצי אינדללה ezintlanu ezisisiseko eziza kukunceda uthathe ibhlog יאקוho ukusuka kuMhla woku-1 ukuya kumawaka ayi-1,000 XNUMX ukubonwa kwiphepha.

    בהאלה לתוך efundwa ngabantu

    Abantu banxila kuhlaziyo lweendaba zentlalo, iindaba ezondlayo, ii-imeyile, kunye neentlobo ezahlukeneyo zentengiso. Kuya kusiba nzima ukufumana abantu ukuba bafunde umxholo wakho. Nangona kunjalo, usenokwenza kakuhle ukuba uyazi ukuba ngubani na abaphulaphuli bakho abafanelekileyo kwaye bafuna ntoni. Cinga ngesikhewu esikwi-nicho yakho, loluphi uhlobo lomxholo ongekho kunye nendlela onokuthi uluxabise ngayo ngakumbi kubaphulaphuli bakho.

    הנאצי izinto ezinokukunceda kuphando lwakho:

    • Sebenzisa izixhobo zeendaba zentlalo ukulandelela umxholo ophumeleleyo kwimidiya yoluntu. Kwiindawo ezinje, unokuvelisa imixholo yokufumana ingxelo elungileyo evela kwimidiya yoluntu.
    • Sebenzisa izixhobo zomxholo njenge Phendula iPublic ukukhangela imibuzo edumileyo ebuzwa ngabantu kuGoogle.
    • Sebenzisa inani lokujonga kwiYouTube ukufumana izihloko abantu abanomdla kuzo.
    • Sebenzisa isixhobo sophando segama eliphambili ukukhangela izihloko ezithile ezijongwa ngabantu ngaphakathi kak-niche yakho. Unokuvelisa umxholo osekwe kula magama aphambili.

    2. Nxibelelana noluntu lwakho

    "קוואוויווה קווזיווווה" akusekho igama lomdlalo.

    Kuya kufuneka uqhubeke wabelane ngezithuba zakho, ngapha nangapha. Ukuba umenyiwe ukuba ujoyine ibhodi אתם אינטרסים Iqela elidibanisa i-niche yakho, Sayina kwaye wabelane kwaye uphawule rhoqo. אוקובה ujoyina uluhlu lweebhlogger ezinengcinga efanayo, izinto ezingathandekiyo ziya kwabelana ngomongo rhoqo rhoqo-ngeveki okanye yonke imihla. Oku kuyakunceda ukukhulisa ukufundela kwakho kunye nokuzibandakanya.

    Qhubeka ufune isizwe sakho – vuselela amanye amalungu kuwo kwaye uqhagamshele kunye nawo.

    טוויטר Uncedo kwimicimbi. Nika ingxelo ngezithuba zamanye amalungu. Yabelana ngamanqaku kwincwadana yakho. Jikelezisa kwaye uvuza iibhlog ozithandayo ngokwenza iveki nganye okanye inyanga.

    Buza indlela onokumnceda ngayo umntu kunye nesithuba seendwendwe okanye ngokunikezela ngeendawo zokuvakasha. Thengisa iimveliso zabo, basebenzise amaqabane abo asebenzisanayo, khuthaza izixhumanisi zabo kumajelo asekuhlaleni xa ubathengisa. Njengamathuba okufumana abablogi beza, aba bhulogi baya kukhumbuza uncedo lwakho kwaye bakumeme ukuba זה האינקסקסבה.

    3. Qinisekisa ukuba ibhlog yakho iyafundeka לולה

    Ndiyakhathazeka xa ndifumana ibhlog enesihloko Ndonwabile ngokupheleleyo kuphela ukufumana umxholo kunye ne-chunk enkulu yesicatshulwa, iziqendu ezimbalwa, akukho zihloko okanye iimbumbulu kunye neefinci ezincinci. איאנדיגקסותה.

    Ngaphezulu koko ndikufumene ngasentla, ibhlog yakho ayifanelanga ukuba ngumthwalo kubafundi ngee-pop-ups kunye nokucofa-ngaphakathi. Endaweni yoko, bonisa umxholo ngobuchule kubafundi bakho. Yazi imida yexesha lokufunda kwabafundi bakho kwaye uqonde ukuba yintoni ebenza ukuba bahlale kwindawo yakho.

    Nantsi לתוך onokuyenza ukwenza ibhlog yakho ifundeke לולה:

    • Yenza iblogi yakho isebenzise ii-header, ii-headers, ii-bullet point, okanye uluhlu olunezinombolo. Oku kunceda umxholo wakho ukuba ubonakale ulungelelaniswe ngakumbi.
    • Hlula umxholo webhlog yakho ube ngamacandelo okanye iziqendu. Udonga lwesicatshulwa lunokubonakala lusoyikisa kwaye lunika abafundi abaninzi.
    • Kunqande ukusebenzisa Ifonti yamafashoni. Namathela kwiifonti ezikhuselekileyo kwiwebhu ezifana neAgency, Georgia, Times, njl.
    • Sebenzisa isiNgesi esilula kwaye ubhale izivakalisi ezifutshane. Injongo yokufundwa kwenqaku lakho kumfundi webanga lesibhozo.

    4. Ukugqabaza ibhloko

    Ukuqala, ukuphawula iibhlogs ngokuqinisekileyo yeyona Ndlela ishiywe Kakhulu Yokwakha Ibhlogi-Ikakhulu kuba abantu banxanela ekwenzeni umgangatho, incoko enomdla kunye nabantu ongabaziyo (ndibandakanyiwe). Nangona kunjalo, ukuphawula i-blog yindlela esemgangathweni yokwakha i-Traffic eyenzeka ukuba ibe simahla – awunakuphikisana ngaloo nto!

    Kukho imethetho emibini egolide yokuphawula ibhlog:

    1. Soloko ubhala ingxelo esemgangathweni. אוקאבה awunayo לתוך eyongezelelweyo yokongeza kwingxoxo, sukuyeka uluvo ("Enkosi – פוסט enkulu" izimvo … azisebenzi)
    2. Yilahla ikhonkco kuphela apho kufanelekileyo. Musa ukugaxekile, nokuba uyazama kangakanani na; iya Kukucima ngomlilo.

    Ngelixa omnye umthetho (hayi umthetho wegolide, mlawlawi), ukuba ushiya ikhonkco, unganiki i-URL yebhlog yakho. Endaweni yoko qhagamshela kwisithuba esifanelekileyo sakho esongeza ixabiso kwisithuba sokuqala kunye nengxoxo. Ukudibana sisitshixo אפא.

    5. Amaqonga eQ & א

    Iiforamu kunye namaqonga eQ & A ziindawo ezintle zokufumana isihlalo phambi kwabaphulaphuli bakho abanomdla. Ubuqili kukujonga iincoko eziqhubekayo kwi-niche yakho ukuze ukwazi ukungena xa unento eluncedo ukuyithetha (קוואי היי, aizizo zonke iiposti eziya kuba lituba-kodwa abanye baya kuthanda). Uya kudinga umfundi okondlayo bovenelekileyo, njengo-Feedly, ukwenza lo msebenzi.

    Ngaba awufumani mgangatho ulingeneyo okanye owoneleyo kumathuba wamachaphaza?

    Yenza umxholo wesiko elifanelekileyo kwincoko eshushu ngokukodwa. Umzekelo, ukuba umntu ucela ukwenza לתוך nge Ukufumana iikhowudi epheleleyo kunye needemo. איזינטו ezingafunekiyo kukuba xa umntu ebuza umbuzo, abanye banombuzo omnye-kwaye impendulo yakho yeforum kunye nekhonkco iyakuphila ukubacebisa kanye xa ixesha selifikile.

    Ngokwendlela amaqonga eQ & Anokuwasebenzisa, ndiyacebisa

    • IQuora, iKlout, kunye neYahoo! Iimpendulo-ezi zintathu zeqonga lipheleleyo li-Q&א
    • I-StackOverflow-ukuba ungumshicileli uthengisa iincwadi zenkqubo.
    • I-Tripadvisor-Yababloga abahambayo

    Funda nzulu: Fumana iindlela ezininzi zokwenza imali ibhlog yakho kwaye ufunde u Ityala lokuthengisa nuthoku של קווין מולדון בלוגינגטיפס.com אתם- 60,000 $.

    Isahluko 7. Sebenzisa izixhobo zeBlogging zaSimahla

    ננגונה izixhobo zasimahla eziluncedo kunye neenkonzo zewebhu zikhona kwi-intanethi, ingxaki ikukufumana kuzo zonke ezinye izixhobo okanye / kunye nezixhobo eziphelelwe lixesha.

    Njengesipho sokuhlukanisa ukufunda ukufunda yam kude kube apha, ndiza kukunika uluhlu lwezixhobo zamahhala esizisisebenzisa lonke ixesha kwi-WHSR. Inhlanhla, Kwaye ndinqwenela ukuba uphumelele ekuhambeni kwakho kubhaliso.

    אמברהו

    • Emva komhla wokugqibela איזימבו sokubhala kunye nokutshekisha איגרמה.
    • איגרמה -Oyena mncedisi wokubhala uthandwayo.
    • אפליקציית המינגווי-בלה ngokufutshane nangesibindi ngesixhobo.
    • Inkululeko.to -Bhloka izinto eziphazamisayo kwiiwebhusayithi ukuze ugxile ekubhaleni.
    • מאת Word Isixhobo sokubhala simahla.
    • vernote -Isixhobo esinye esifuna isingeniso.

    Ukuhlelwa komfanekiso

    • Fotor -Helela kwaye uyila imifanekiso entle yesixhobo seendaba zentlalo, iiposta, isimemo, njl.
    • Canva-Yila imifanekiso emihle kunye nezithuba zemidiya yoluntu.
    • הקוסם yoyilo-Yila imifanekiso entle usebenzisa iitemplate zasimahla kunye nemifanekiso elungiselelwe eyenziwe.
    • JPEG Mini -Cutha ubungakanani beefayile ze-.jpeg.
    • I-PNG encinci -Cutha ubungakanani beefayile ze-.png.
    • Skitch -Ukuthatha amanqaku emifanekiso.
    • Pic Monkey Isixhobo sokuwina umfanekiso wokuwina.
    • Pik ukuya kwiKhadi -Isixhobo sokudala esibonakala לולה.
    • Pixlr -Isixhobo sokuhlela umfanekiso.
    • Favicon.io Owona mvelisi wefavicon ubalaseleyo.

    Iifoto zaSimahla kunye neMifanekiso

    • Finder Icons – Isalathiso se icon enkulu yasimahla.
    • Ifayile ye-Morgule -Negaphezulu kwe-350,000 yemifanekiso esetyenziswa kwezorhwebo.
    • I-Snap yesitokhwe -Iphepha lesalathiso semifanekiso esinemifanekiso emihle yasimahla eyongezwe veki nganye.
    • אימפאווו ze-WHSR zamahhala -Izimpawu zasimahla eziyilwe ngumyili wethu ngaphakathi endlwini.

    Izalathiso kunye noPhando

    • KwiNzululwazi yeSayensi Incwadana yeendaba zesimahla.
    • INcwadi Yehlabathi Yeyona -Akukho mntwana-Ulwazi Lwehlabathi ngokuthe ngqo kwi-CIA.
    • הרפובליקה הרפובליקה-אמפפה אמלופה, איינגקסלו, kunye neziganeko zamatyala kubuchwephesha.
    • Ukuthengisa uSherpa -Ingxelo zokuthengisa simahla.
    • YoPhuhliso loPhuhliso-Imagazini yasimahla, amaphepha amhlophe, kunye nezifundo zamatyala.
    • הספרייה yeHibspot -Uththombo olungileyo wesalathiso sentengiso.
    • CrunchBase -Iindaba kwiinkampani zokuqalisa.
    • BuzzFeed טרנדים -Fumana izihloko ezishushu zamva nje kwi-BuzzFeed.
    • UkuBhala kokuPumumela kokuBala -Izimvo kunye nokukhuthaza ukoyisa iibhloko zokubhala.
    • Izaziso zeGoogle -Fumana ii-imeyile zesilumkiso kumxholo omtsha owumkhondo.

    Imidiya yeNtlalo, ukuThengisa kunye ne-SEO

    • כלי I-Bing למנהלי אתרים Isixhobo sokuxilonga simahla seBing.
    • כלי I-Google למנהלי אתרים -Isixhobo sika Google simahla sokufumana isifo.
    • landela -Bambisa abantu abakhuphisana nabo
    • SEO enkulu -Inguqulo yasimahla ikuvumela ukuba ujonge iphrofayli yendawo yokudibanisa (CF / TF) ngokukhawuleza.
    • Engage Bay -Umntu kuyo yonke intengiso, ukuthengisa kunye neqonga lezinto ezizenzekelayo
    • Umhloli wekhasi ofanayo -Khangela amaphepha aphindiweyo kwibhlog yakho.
    • Nje nge-Explorer -Qwalasela iimetric zentlalo yakho (okanye ezokhuphiswano lwakho).
    • Tweet סיפון -I-Mange akhawunti ye-akhawunti kwi-dashboard enye.
    • באז Sumo -Khangela umxholo odumileyo kunye nefuthe elinethiwekhi ezinkulu zenethiwekhi yoluntu.
    • איבהודי יי-טק-אופנדו לנטנגיסו יינדבה זנטללו.
    • IFTTT -Papasha umxholo kumaqonga eendaba ezentlalo amaninzi ngokulula.

    Uhlalutyo lweWebhu kunye neMveliso

    • google Analytics – Iibalo zasimahla zewebhu.
    • Matomo -IGoogle Analytics thabatha kuGoogle.
    • I-YouTube Analytics – איזיבאלו kwiividiyo zakho zeYouTube.
    • Izibalo zeWP – Telekisa ibhlog yakho אתם – WordPress kunye nabanye.
    • INdlela yeSitalato – Inkqubo elula kunye nolawulo lokuhamba komsebenzi.

    Uvavanyo lweSantya seWebhusayithi

    • Bitcatcha – Jonga isantya sentwo ukusuka kwiindawo ezili-10.
    • Uvavanyo lwephepha lewebhu – Jonga isantya sephepha.
    • I-GT מטריקס -Vavanya umkhondo wekhasi lewebhu ukulayisha ngokukhawuleza.

    Ukubhloga Imibuzo Ebuzwa Rhoqo

    1. Ixabisa malini ukuqala ibhlog?

    Iindleko eziqikelelweyo ukuqala iblogi ebandakanya igama lesizinda kunye nokusingathwa kwewebhu kungaphantsi kwe- 100 $ נגוניקה (ngaaphantsi kwe- 10 $ ngenyanga). Le ndleko isekwe kwibhlog yakho eyenzelwe wena (משתמש ב- WordPress). קובה Ukwaphulwa kweendleko kuya: $ 15 ngonyaka ngegama lesizinda se-.com kwaye malunga ne- $ 60 רוקו ngonyaka ngemali yokubamba iwebhusayithi.

    2. Iibhlogger zihlawulwa njani?

    Ukufumana umfanekiso opucukileyo wokuba iibhlog ziye zahlawulwa njani, ndazihlulahlula zaba ziindidi ezi-2, enye ke apho ujongana ngqo nabathengi okanye abathengisi ngelixa enye ilapho ujoyina inkqubo enikezelwae inethani.

    Xa ujongene ngqo nabathengi okanye abathengisi, unolawulo ngakumbi kumaxabiso. Unokufumana imali ngo:

    -Ukuthengisa umxholo wepremiyamu (indawo yobulungu)
    -אינטנגיסו ואת ngqo
    -Ukuthengisa imveliso yakho
    -Iibhodi Zomsebenzi
    -Ukubhalwa nokupapasha izithuba ezixhasiweyo

    3. Ungayqala njani ibhlog yakho simahla?

    Kukho amaqonga amaninzi apho ungaqala khona ibhlogi yasimahla namhlanje, oku kubandakanya i-WordPress.com, iTumblr okanye iBlogger. Ukwenza ibhlogi yasimahla, konke ekufuneka uyenzile kukubhalisa kwaye ungaqala ukupapasha umxholo wakho.

    4. Yintoni ekubambeni emva kweplatifomu yokubloga yasimahla?

    Akukho nto iza simahla kwilizwe lethu. Kukho inani lezinto ezingeloncedo ngeqonga lokubhuloga simahla:

    -Kukho imigaqo ebekwe yiqonga ngalinye ekufuneka uyithobele
    -Igama lebhloko lebhlog yakho libonakala liyi-subdomain efana ne- "myblogname.wordpress.com" בסדר "myblogname.tumblr.com"
    -Kukho ukusebenza okulinganiselweyo, iiplagin kunye nokukhethwa komxholo ongayenza kwiblogi yakho
    -Ngokwesiqhelo, amaqonga asimahla anika umda kumathuba okwenza imali ibhlog yakho

    Ndicebisa ukuba uqalise ukubhloga kwebhlog yakho usebenzisa eyakho i-WordPress.org (njengendiyigqibileyo kwesi sikhokelo). Ngaphandle kokuhlula umda webhlogi yasimahla, ukukhula okunokubakho kweblogi yakho akunamkhawulo.

    Kukho amaqonga amaninzi apho ungaqala khona ibhlogi yasimahla namhlanje, oku kubandakanya i-WordPress.com, iTumblr okanye iBlogger. Ukwenza ibhlogi yasimahla, konke ekufuneka uyenzile kukubhalisa kwaye ungaqala ukupapasha umxholo wakho.

    Kodwa, nantsi ukubambisa:

    • Kukho imigaqo ebekwe yiqonga ngalinye ekufuneka uyithobele
    • Igama lebhlog yakho ibonakala isisiza njenge "myblogname.wordpress.com" בסדר "myblogname.tumblr.com"
    • Kukho ukusebenza okulinganiselweyo, iiplagin kunye nokukhethwa komxholo ongayenza kwiblogi yakho
    • Ngokwesiqhelo, amaqonga asimahla anqumle ithuba lokwenza imali ihhlog yakho

    Isikrini esibanjwe Umgaqo-nkqubo weNtengiso weWindowsPress.

    Jeffrey Wilson Administrator
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